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Raise More Money with Your Appeal Letters  

Join Rev. Jana Swenson, CFRE and Samantha Roose, Fundraising Copywriter, to learn:

  • Four steps to creating an appeal strategy that increases gifts and cultivates long-term relationships with donors
  • How to segment your list so you can ask for the right gifts from the right donors 
  • The anatomy of a clear and compelling gift invitation 
  • Three donor-centric principles you need to include in your appeal letter 
  • Why you need to have a digital appeal strategy and how to create one that’s easy to manage.

Improving your appeal results is just a click away! 

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Follow Up Call Scripts

Learn the best things to say during a donor visit.

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Communication Guide

Two donor-centric communication frameworks and examples. 

Download the Guide

Need a CFRE Credit?

Full participation in Start Legacy Giving without Hiring a Planned Giving Program for 1.0 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Ready to increase your results?

 

Schedule a FREE Consultation